SEO

Claro is built with SEO best practices baked in.

Structured data

Automatic JSON-LD structured data is generated for:

  • Product — price, availability, images, reviews
  • Article — BlogPosting schema
  • FAQ — FAQPage schema
  • Organization — store information

SEO settings

  • Use collection URL — include the collection path in product URLs for better breadcrumb context (Theme settings → SEO)

Built-in best practices

  • Semantic HTML (proper heading hierarchy, landmark elements)
  • Alt text support for all images
  • Proper meta tags and canonical URLs
  • Fast load times (lazy loading, deferred JS, optimized images)
  • Mobile-responsive design
  • Clean URL structure